Strong partner
Strong brands

Get involved and build on a
strong partner

As a family-run company, NOVUM Hospitality has been successfully present on the international hotel market for more than 30 years.

The long-term goal of our group of companies is the consistent expansion of room capacities as part of the continued establishment and conversion of planned new buildings and existing hotels. The corporate structure of our hotel group is based on dynamic innovation, short decision-making processes and flat hierarchies. Many years of industry knowledge, flexibility and good capitalization make NOVUM Hospitality a reliable and professional partner for all hotel projects.

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Our strategy

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Mid- and upscale hotels of different brands

150 hotels with over 20,000 rooms at more than 60 locations in Europe

Loyalty Investment Ranking 2022 ‘A’

The recognized ranking annually records the profitability and professionalism of the 70 most important hotel companies in Germany.

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continued establishment

continued establishment of the brands the niu, acora Living the City & Yggotel in Germany, Austria & the Netherlands

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New builds & conversions

New buildings and conversions for the brands the niu, acora Living the City and Yggotel

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Acquisition and rebranding

Acquisition and rebranding of existing hotels

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Rental and lease agreements

previous growth mainly via rental and lease agreements and partially via acquisition

Since 2004 we have expanded throughout Europe - and with great success.
This is how we managed to quadruple our hotel portfolio. We are now ready to take the next step and devote our focus to the continued establishment of our innovative own brands the niu & Yggotel.

- David Etmenan, Chief Executive Officer & Owner

Our development


room development

since the foundation of the NOVUM Hotels in 1988 until today

Business Development

search profile

  • Best downtown location
  • 6,000 to 20,000 gross floor area (GFA)
  • New construction or converted properties
  • Flexible room sizes and layouts
  • Low visibility requirements
  • Integration in mixed-use concepts

what we offer

  • Deal sourcing with our own business development department
  • Flat hierarchies and short decision paths
  • Flexibility and fast responsiveness
  • Joint planning & project management
  • Adaptable room book program
  • Strong creditworthiness with a high financial & investment rating
  • Exitable partner

We look forward to your offers and location profiles

With 150 hotels across Europe, NOVUM Hospitality is one of the largest hotel groups in Germany. The family-run company is on a dynamic growth path under the leadership of David Etmenan, Chief Executive Officer & Owner.